⭐ The 30-Cent Card That's Helping Agencies Land Clients in Under a Minute
How two marketers turned NFC cards and HighLevel into the ultimate foot-in-the-door offer for selling reputation management
💡 The Problem Every New Agency Owner Faces
You've heard the advice a thousand times: "Go walk out your door and talk to every business owner in your neighborhood."
But here's the question nobody answers: What do you say when you get there?
What do you offer? How do you prove value? How do you avoid spending hours building free websites just to get your foot in the door?
Two longtime HighLevel builders—Pat and Alok—cracked the code. Their solution? A physical NFC card that costs 30 cents, takes 30 seconds to activate, and puts your product directly in the business owner's hands.
"There's no other marketing method or lead generation method out there which will give you a hot lead with your product in their hand in less than 30 cents," Alok explains. "None. Literally."
🎯 Meet the Duo Behind Review Genius
Pat and Alok didn't meet through HighLevel—they met years before, back in 2017-2018 in the ManyChat community when chatbots were the hot new thing.
"We just kept bumping into each other in the groups and commenting on each other's stuff, and we just kind of clicked and started building some stuff," Pat recalls.
When HighLevel launched in 2019, they both signed up—using each other's affiliate links. They've been building systems together ever since.
The partnership works because of their complementary skills:
🔍 Alok: Has his pulse on what's happening in the market, identifies opportunities, and brings ideas to the table
⚙️ Pat: The technical genius who figures out how to build and automate the systems
"I'm a guy who comes up with a plan and strategy, but it was getting too technical for me because I don't understand code," Alok admits. "Pat's brain is geek—he's a super geek. He comes up with systems."
🚀 How Review Genius Was Born
The origin story starts with a Facebook ad and 1,200 comments.
Someone showed Alok an ad from a third-party company selling NFC cards for Google reviews. The ad had over 1,200 comments, and most of them said the same thing: "I want this!"
"That tells me there's a hungry market for this product," Alok realized.
He brought the idea to Pat: "Dude, there's something to this. Let's explore this more."
Pat's response? He went all in—literally ordering 500 cards before they even built the system.
"I ordered 500 cards before we even did anything," Pat laughs. "We started figuring out how to make this repeatable because I was going to get a bunch of them at like 30 cents a piece. So you can literally give them away."
📲 Why NFC Cards Work Now
NFCs weren't new to Pat and Alok. They'd been using them back in the ManyChat days to trigger messenger bots. But back then, smartphone adoption wasn't ready.
"The biggest problem was in those days, smartphones were not that smart in regards to NFCs," Alok explains. "Only a few phones had NFC. Apple did not have NFC opened up."
Then COVID changed everything:
✅ Smartphones evolved and opened up NFC capabilities
✅ Everyone learned how to scan QR codes
✅ Tapping NFC products became mainstream
✅ Adoption exploded
"Someone just showed me an ad, and I funnel-hacked what they were doing. They were just selling the NFC product and nothing else. That's when Steve Jobs comes into my mind—good artists steal. You take from someone's idea and make it better."
🎨 What Makes Review Genius Different
Review Genius isn't just NFC cards. It's a complete system built specifically for agencies to sell reputation management.
"Review Genius is a system built for agencies, not for your end customers," Alok clarifies. "HighLevel already has all the features end customers need. The challenge was: How do I sell that as an offer to my clients?"
🔧 The Complete System Includes:
🎴 NFC Review Cards
Cost 30 cents each to produce
15-20 pre-designed templates
White-labeled with your branding
Takes 30 seconds to activate
🧮 Reviews Calculator
Shows exactly how many reviews needed to reach a target rating
Example: From 4.2 stars with 70 reviews to 4.9 stars = 210 more reviews needed
Makes the problem tangible and the solution obvious
📱 Demo Card System
Type in any business name
Tap the card in real-time
Shows prospect exactly how it works for their business
Includes mini site audit on their phone
🤖 AI Review Demo
Pulls three real reviews from prospect's Google Business Profile
Types out AI-generated responses in real-time
Shows businesses what's possible before they buy
"That's a sale in their head—'Oh, this is awesome!'"
🛡️ Review Shield
Filters negative reviews in a compliant way
Happy face = go to Google; Frown face = internal feedback
Includes staff member selection
AI generates full SEO-optimized reviews from button clicks
📚 Google Business Profile Crash Course
Complete training built into HighLevel membership
Simple enough to understand, complex enough they'll want help
Designed to generate service upgrade calls
📧 Done-For-You Email Nurture
Weekly updates on review count
Automatic follow-ups for businesses not getting reviews
Built-in upsell opportunities
💰 The Economics That Make This Work
Let's talk numbers, because this is where Review Genius becomes a no-brainer.
Traditional lead generation costs:
Cold calling: Expensive, time-consuming
Facebook ads: $50-$200+ per lead
Google ads: Even more expensive
Free website offer: 30 minutes to hours of your time
Your time value: If you rate yourself at $300/hour and spend 30 minutes building a free website, that's $150 of your time invested per prospect.
Review Genius approach:
Card cost: 30 cents
Time to activate: 30 seconds
Result: Hot lead with your product in their hands
"If a business owner is spending half an hour building that website, how much is your time worth?" Alok asks. "It's not free—it's costing you as a business something."
🎯 Why Reviews Are the Foundation
Here's why Alok and Pat are so passionate about starting with reputation management:
The scenario everyone ignores:
You're running Facebook ads for a plumber. The plumber has terrible Google reviews. 100 people see the ad. Let's say 30 of them check Google reviews (the real number is higher).
What happens next?
If the plumber has bad reviews, those 30 people aren't doing business with them. Period.
"If you're good with running Facebook ads and you just want to sell Facebook ads, guess what? You're doing injustice in a nutshell because you're not helping fix their reputation problem," Alok emphasizes.
The R6 Foundation:
Alok follows a coach who teaches the R4 or R6 system, and the base level is always reputation.
"If everything is good in reviews, if people are raving about you, if you have a good community who's supporting you, everything is just going to get better later on."
📊 Real Results
The system has generated impressive case studies:
🌲 Tree Cutting Company
20+ years in operation
Had 42 reviews total
Got 20+ more reviews in just 2 weeks
Phone calls doubled in those 2 weeks
All organic—no paid ads
The secret? Reviews loaded with SEO keywords generated by AI, plus the social sharing feature in HighLevel that automatically posts reviews to Google Business Profile and social media.
🔥 The Perfect Sales Conversation
Here's how simple the pitch becomes with Review Genius:
You walk into a business: "Hey, here's a card. Normally we charge $27-$30, but keep this one for free. You can get more reviews with this."
Or at a networking event: Someone asks for your card. You hand them the NFC review card with your logo. They ask, "What is this?"
You: "Tap it."
When they tap it, they get added to your system. From there, they receive weekly updates on their review count, strategies to get more, and automatic nurture sequences.
Pat's experience: "I've had people at network meetings drag me over like, 'Hey, you need to meet this guy because he's going to get you more reviews.' Just more referrals that keep on going."
🎓 Why This Is Perfect for New Agencies
Both Pat and Alok emphasize that reputation management is the easiest service to sell when you're just starting out.
Why reviews first?
✅ You don't need to be an SEO expert
✅ You don't need coding skills
✅ You don't need design expertise
✅ Quick win for business owners
✅ Tangible results they can see immediately
✅ Builds trust fast for future upsells
"Start with reviews because it's super easy to sell," Alok advises. "The biggest thing is this is in their head as well. If Sally left them a bad review last week, that's what they're thinking about—not how to implement AI voice in their business."
The upsell path:
Start with review cards (30 cents, 30 seconds)
Prove value with increased reviews and ratings
Client comes back in 1-2 months asking: "What else can you do for me?"
Now you have an easy upsell to other services
"We've seen that once you sell this, the business owner comes back to you and says, 'Hey dude, what else can you do for me?' It's a totally different conversation now. You don't have to sell them—they want to buy from you."
🏗️ What You Get with Review Genius
When you invest in the Review Genius system at $997 one-time, here's what's included:
📦 The Complete Package:
✅ Full white-labeled system (your branding, your domains)
✅ 15-20 card design templates ready to order
✅ NFC card activation system
✅ Demo card functionality
✅ Reviews calculator
✅ AI review response demo
✅ Review shield with AI-generated reviews
✅ Google Business Profile crash course
✅ Done-for-you email sequences
✅ White-label reputation management guides
✅ Step-by-step setup training
✅ 12 months of community access
✅ Direct support from Pat and Alok
"What you're buying is a whole business in a box—how to sell reputation management. Even all the nurture emails are done for you," Alok explains.
The community aspect is huge:
"When you buy any of our snapshots or products, you get invited to a community. It's an active community. It's a coaching environment. You're not just buying a system—you're joining a whole community of 150+ agencies using this."
💪 Advice for New HighLevel Users
Both Pat and Alok had clear, complementary advice for agencies just getting started.
Pat's advice: Keep it stupidly simple
"Don't get overloaded with shiny object syndrome. Take a breath. Pick the absolute basics of HighLevel—websites, reviews, AI voice stuff—but pick a very small set of things to sell and get good at that."
He emphasizes that most businesses are still incredibly basic: "People are still working off their dashboard with a notepad. It's 2025. You don't have to do a lot to impress people."
Alok's advice: Speak their language
"If you can talk the same language which they're thinking—like if someone's thinking about how Sally left them a bad review last week—that's in their head. You come in and say, 'Hey, I know Sally left one bad review. Can we help you reduce that number or internalize those feedbacks rather than going to Google?' They would not even question you and say yes."
The golden rule:
"If a business has the best possible $10,000 website for free, but they have bad reviews, it doesn't matter. Start with reviews because it's super easy to sell. Win them as a paid client, then make them any other offers you want."
🎯 The Bottom Line
Review Genius solves the fundamental problem every new agency faces: How do you start a conversation with a business owner and prove value immediately?
The answer isn't complicated. It's a 30-cent card that takes 30 seconds to activate and puts a working product directly in their hands.
"You don't have to spend half an hour building a website," Alok summarizes. "I've given them a card. They tap on the card, 30 seconds the card is live, and they can literally collect a review."
From there, the system handles the rest—nurture emails, review tracking, AI responses, and natural upsell opportunities.
As Pat puts it: "It's the best foot-in-the-door technique ever."
🔗 Get Started Today
Get started with Review Genius: levelupyoursaas.com/review-genius
30-day trial of HighLevel: gohighlevel.com/jenna-leadingham
Upgrade to SaaS Pro: leadjennautomations.com/upgrade
